How To Write Your Abandoned Cart Emails: A Copy Guide
Online shopping cart abandonment rates continue to plague ecommerce store owners. On average, only 1 in every 3 carts make it through to checkout. This leaves
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Your Essential Guide to Choosing the Best Font for Email Marketing
You might not realize it, but a lot hinges on which font you choose to use in your email marketing. Something that to the untrained eye
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The Essential Guide to E-Commerce Email List Cleaning
Email list cleaning, also known as list scrubbing or email list hygiene, is the process of removing addresses from your list that should no longer be
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The Basics of Email Marketing in 5 Minutes
Ecommerce isn’t easy. As any small-business owner will tell you (medium and large ones too), there’s a lot of blood sweat and tears that
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How SmartrMail is Preparing You and Your Store for the GDPR
As you’ve probably heard by now, the GDPR (General Data Protection Regulation) comes into effect on the 25th of May 2018. In anticipation, the SmartrMail
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