A/B testing is an easy and simple way to improve open rates in your email campaigns. As a quick refresh, A/B testing is a feature email services providers (ESPs) such as SmartrMail offers users to automatically test two different subject lines with a small group of people on their email list before sending the best […]
The Beginner’s Guide to A/B Testing Subject Lines Read More »
A good marketing strategy is like a well oiled machine where all the different cogs and gears interlock and work together to deliver the optimal results for your business. Unfortunately, for many businesses this simply isn’t the case. Marketing efforts are often disjointed and haphazard with no unifying strategy across the various marketing channels. Fear
How to Use Email Marketing to Gain Social Media Followers Read More »
By popular demand, SmartrMail now supports A/B testing! This feature allows you to test two different subjects lines for your manual email campaigns with the ease and simplicity our users love about SmartrMail. All you have to do is come up with the two subject lines you wish to test and everything else is fully
Send The Best Subject Line With Smart A/B Testing Read More »
We’re pleased to announce that SmartrMail users are now able to resend a manual email campaign to subscribers who didn’t open it the first time, without sending it to those who did open it. This makes it easy for you to increase the chances your subscribers see any important information you’ve added. Critically, this won’t
As you’ve probably heard by now, the GDPR (General Data Protection Regulation) comes into effect on the 25th of May 2018. In anticipation, the SmartrMail team have been working on changes to make sure we’re compliant with the new regulation and make it easy for your store to get ready too. To help explain this,
How SmartrMail is Preparing You and Your Store for the GDPR Read More »
