How Personalized Emails Can Boost Your Conversion Rate
Personalizing your emails is the key to driving engagement and boosting your conversion rate.
3 Ways You Can Use Machine Learning to Boost Sales from Email Marketing
The term ‘machine learning’ might seem scary. The first time I heard it myself, it conjured up images of killer robots taking over the...
5 E-Commerce Personalization Tips from Melbourne’s Top Shopify Experts
We interviewed three of Melbourne’s top Shopify experts to get their tips on how Shopify stores can get more sales through personalization. You want...
4 Ways to Encourage Repeat Purchases from First Time Buyers
To grow your online store, you need to do one of three things: Find new customers Get current customers to order more Increase the...
The Greatest Benefits of Email Personalization for E-Commerce
If you think that email personalization starts and ends with only using your customer’s name, you’ve got problems! Email personalization is so much more...
Why personalised product emails beat segmented emails
You may have heard ‘segmentation’ and ‘personalisation’ often used separately or interchangeably. Now, hold that thought. Because they are not the same thing. One...
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