The term ‘machine learning’ might seem scary. The first time I heard it myself, it conjured up images of killer robots taking over the world. However, in the context of marketing, machine learning is simply …
3 Ways You Can Use Machine Learning to Boost Sales from Email Marketing Read More »
A customer placing their first order at your store is a pivotal moment for them and your business. Depending on how you decide to re-engage with them next, it will determine whether they re-order from …
7 Emails You Should Be Sending After Every Purchase Read More »
We interviewed three of Melbourne’s top Shopify experts to get their tips on how Shopify stores can get more sales through personalization. You want more sales for your store right? Read on… Why use personalization? …
5 E-Commerce Personalization Tips from Melbourne’s Top Shopify Experts Read More »
Your welcome email receives more opens than any other email you send out. While the infographic states that 50% of welcome emails are opened, for small and medium-sized businesses I’ve seen that number go as high as …
E-Commerce Welcome Email Tactics that Turn Prospects into Leads Read More »
The subject line is arguably the most important part of your marketing emails. It’s the first thing that your recipients will see before they even open your email. Never mind your beautiful email design, personalized product …
How NOT to Write Your Email Subject Line for E-Commerce Read More »
As summer comes to an end, school kids and college students are all slowly transitioning into the new school year. With this comes a huge annual e-commerce event, as millions of dollars are spent on …
5 Tips to Perfect Your Back to School Email Marketing Campaigns Read More »
There are thousands of marketing blogs and online courses that teach you to become a better marketer. The cat is out the bag. Unless you’ve been living under a rock, to grow any e-commerce business …
5 E-Commerce Email Marketing Trends Every Marketer Needs to Follow Read More »
The art of the cross-selling is what separates the “I’m doing just fine” businesses from the “I’m freaking crushing e-commerce. I’m gonna buy a yacht” businesses. Do you want to own a yacht? Of course you do. In this …
How to use Cross Sell Emails to become a Pro Marketer Read More »
5 Automated Emails Every E-Commerce Marketer Should Be Sending. Running an e-commerce store can be hard. You have to worry about everything from inventory and stock, to managing your site, hiring employees, marketing, and about a …
5 Automated Emails Every E-Commerce Marketer Should Be Sending Read More »
If you’re reading this article, there’s a good chance you run some sort of online business or you miss-clicked your way here. If you didn’t miss-click, then there’s also a good chance that you have …
How to Link Facebook Ads and Email Marketing for Crazy E-commerce Sales Read More »
